At Grassroot Media, we’re proud to use our poster and screen network inside sports clubhouses to support not just brands but also vital public campaigns.
Following our successful collaboration with the British Army earlier this year, which saw recruitment messaging placed in over 300 football and rugby clubs, we’re now supporting a new government-backed initiative focused on the Telecare Digital Switchover.
This latest campaign, supported by the UK Government and BT, aims to raise awareness of the nationwide shift from analogue to digital landlines, and the risks this poses to telecare alarm systems. We’re delivering this message right where it matters, through posters in bowls clubs across the UK. These spaces are trusted, social, and highly visible, perfect for making sure the message reaches those most likely to be affected.
It’s a great example of how public sector organisations can use trusted grassroots sports venues to communicate clearly and locally with real communities.
If you’re working on a public information or awareness campaign and want to reach grassroots audiences, we’d love to help.
👉 Contact mat@grassrootmedia.co.uk

