There is a big difference between an advert that is simply placed somewhere and an advert that feels like it belongs there. That difference has…Continue readingWhy contextual creative works so well in grassroots sports clubs
Category: Bowls
📊 How We Calculate Impacts Across the Grassroot Media Network At Grassroot Media, one of the questions we’re asked most often is: “How do you…Continue readingOur Numbers
Every day, grassroots sports clubs across the UK are alive with energy: players, fans and volunteers coming together for sport, community and connection. In 2025,…Continue readingTurning Clubhouse Attention into Social Impact: Shelter x Grassroot Media
Over the past year, the UK Government has partnered with us at Grassroot Media to deliver important public messages directly to our active social OOH…Continue readingTrusted by Government. Seen by Thousands. Why Advertisers Are Choosing Bowls Clubs
Make the Most of Exclusive Club Offers, Even If You Don’t Work With Us (Yet) At Grassroot Media, our mission is simple: to help grassroots…Continue readingClub Partner Offers – Helping Your Club Earn or Save Money
It’s a myth we hear often: that grassroots sports clubs are only busy on weekends, and that advertising inside them is only effective for a…Continue readingWhy Grassroots Sports Advertising Works All Week, Not Just Matchday
At Grassroot Media, we pride ourselves on transparent, defensible audience calculations. Here’s a step-by-step breakdown of how we derive our metrics for bowls club posters,…Continue readingHow We Calculate Audience Figures, Reach, and Frequency for Bowls Club Posters
If you’re a media buyer, you know that audience numbers for out-of-home and sports club advertising are often more wishful thinking than reality. At Grassroot…Continue readingHow We Calculate Audience Numbers for Bowls Club Screens (and Why You Can Trust Them)
Advertising is all about being in the right place at the right time. At Grassroot Media, we believe it’s also about the right mindset. This…Continue readingWhy This Picture Sums Up the Power of Grassroots Sports Advertising
We’ve had a busy start to 2025 at Grassroot Media, with exciting developments across our grassroots sports club networks. From fresh campaign launches to new…Continue readingWhat’s New at Grassroot Media?
As we approach the end of our inaugural year witht he bowls clubs, I’m thrilled to share some incredible milestones we’ve achieved with Grassroot Media’s…Continue readingReflecting on a Remarkable First Year: Grassroot Media’s Bowls Club Advertising Network
New Campaign Launch: AMC Networks’ True Crime TV Channel on the mbcg Grassroot Bowls Club Network We’re thrilled to announce our latest campaign live on…Continue readingTrue Crime TV Channel on Bowls Club Network
Exciting Summer 2024 Advertising Opportunities with Grassroot Media As we gear up for Summer 2024, Grassroot Media is thrilled to announce our exclusive advertising opportunities…Continue readingSummer 2024 Opportunities
Recently at Eltham Bowls Club, a simple act of appreciation highlighted the unique impact of our advertising efforts. Members gathered to celebrate their Octopus Energy…Continue readingReal Impact at Eltham Bowls Club: Advertising That Makes a Difference
Embracing Active-Social OOH Advertising with Your Stride’s Latest Campaign in Bowls Clubs We’re thrilled to introduce the latest campaign to feature on our bowls club…Continue readingYour Stride advertising in bowls clubs
Categories
Octopus Energy
Making a Difference with Every Ad: The Grassroot Media Approach Grassroot Media is revolutionising the grassroots sports advertising landscape, one poster at a time. With…Continue readingOctopus Energy
Categories
2024 Summer of Sport
Engage with True Sports Enthusiasts This Summer Through Grassroot Media’s Clubhouse Poster Networks As we gear up for an exhilarating summer filled with Euro 2024…Continue reading2024 Summer of Sport
Unlocking the Power of Contextual Advertising: Why Energy Drinks and Grassroots Sports Clubs Are a Perfect Match In the dynamic world of marketing, connecting with…Continue readingEnergy Drinks and Grassroots Sports
Introduction: In a world where advertising spaces are saturated and the fight for consumer attention is fierce, Grassroot Media is changing the game. Our unique…Continue readingUnleashing Creativity in Advertising: Explore Grassroot Media’s Unique Solutions
See where we’re up to using our map below (open the legend and deselect cricket, football, rugby etc. to be left with bowls): As we…Continue readingAn Update on the World’s First Bowls Club Advertising Network: Engaging Over 100,000 Over-55s Weekly
Introduction: Welcome to a fresh perspective on Out-of-Home advertising where near-zero wastage and high engagement aren’t just aspirations—they’re realities. At Grassroot Media from mbcg ltd,…Continue readingTargeting the Heart of Community: The Power of Bowls Club Advertising
Introduction In the world of OOH, especially when it comes to niche networks like ours at bowls clubs, transparency in audience and impact figures is…Continue readingA Transparent Look at Audience and Impact Figures for Our Bowls Club Network
Grassroot Media, a project from parent company mbcg Ltd, is excited to announce the expansion of our innovative advertising model to the world of lawn…Continue readingBowls Clubs Network: A Unique Advertising Opportunity
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Introducing Our New Bowls Club Network
Exciting News from Grassroot Media! We are thrilled to announce the launch of our latest venture: the Grassroot Media Bowls Club Network. This innovative project…Continue readingIntroducing Our New Bowls Club Network